Joe Froese 1JOSEPH SIMON FROESE; on September 8, 2018, aged 58 years.


Survived by his wife, Esperanza Gonzalez Arcia and children, Kianz and Jarmony Froese Gonzalez. Joe was born in Saskatoon, SK, on August 28, 1960, son of Peter and Susan (Janzen) Froese.

Joe was an accomplished inventor and entrepreneur, who was very committed to practical ways of promoting environmental sustainability, peace, social justice, and shared wealth. Raised in a Mennonite tradition on a farm north of Martensville, SK, his perspective on life later evolved to universal humanitarianism. His life journey was marked by numerous remarkable episodes. He bicycled across Canada and the US, was arrested for helping to turn a buffalo loose at a nuclear weapons base in South Dakota, designed and introduced solar ovens for widespread use in Eritrea and Cuba, and participated in post-earthquake housing construction in Nicaragua. In Cuba he worked with the Mennonite Economic Development Association and the Federation of Cuban Women, led by Velma Espin de Castro, first lady of Cuba, and received project support from the Rotary Club of Winnipeg. One of Joe’s model solar ovens is still on display in the Botanical Gardens outside of Havana. He is the author of Marrying Cuba, a highly personal and perceptive, inside look at Cuba, published in 2013.

Joe was very committed to sharing and teaching Re-evaluation Counseling. This methodology is based on an understanding of how internalized distress patterns can be discharged through supported emotional release, thereby helping people to regain their rational thinking and humanity. He was a very dedicated husband and father and a close ally of his children. Joe had a very wide and diverse group of friends. He designed and installed PVC fences and promoted his innovations through various business partnerships. He also was a partner with Esperanza in her Canada-Cuba travel agency and in supporting Cuban cultural exchanges and the Cuban Pavilion at Winnipeg’s Folklorama.

Joe survived years of serious health challenges with a determination to live life to the fullest. He finally succumbed to cancer after a very brief hospital stay in Carman, close to his home in Brunkild, MB.

A memorial service will be held at Centro Caboto Centre, 1055 Wilkes Ave., Winnipeg, on Sunday, September 16, 2018 starting at 2:30 p.m..

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Doyles Funeral Home
Hwy. 3&13 10-4th Avenue SE, Carman, MB
Phone:  204.745.2045 | Fax: 204.745.2499